Purple Purse: Pass It On Project

 

This is a compensated campaign in collaboration with Latina Bloggers Connect and The Allstate Foundation.

Domestic violence affects 1 in 4 women in their lifetime, That’s more than breast cancer, ovarian cancer and lung cancer combined! Anyone can be a victim of Domestic Violence and alot keep to themselves about it. It happens more that 145 times and hour and three women die a day from it. We must not forget that 1 in 4 men (28.5%) experience some form of domestic violence in their lifetime.  Domestic Violence is devastating and when I heard Allstate is doing their part to help Domestic Violence survivors I was overjoyed.

As part of Domestic Violence Awareness Month in October, Purple Purse, The Allstate Foundation’s symbol for domestic violence, proudly represents a woman’s way to escape the cycle of abuse by gaining financial independence. Now in its third year, The Allstate Foundation’s Purple Purse campaign has pledged to donate up to $350,000 to the YWCA for programs designed at assisting survivors of domestic violence and other women in need. 

A majority of Americans agree that domestic violence is tough to talk about. More than one-third of Americans have never discussed the issue with family or friends and Purple Purse provides a conversation starter.  A few of my family members are domestic violence survivors and they had a hard time dealing with it and speaking about it. Alot of them felt afraid,ashamed and felt forced to stay in the abusive situation because they had children with the person or were not financially stable enough to leave. So this campagin is very near and dear to my heart.

As part of Domestic Violence Awareness Month, The Allstate Foundation is sending more than 1,000 purses carrying domestic violence information throughout the country. The purses will be passed between co-workers, friends, and family, sparking important conversations along the way. It is very important to get this out there and spread the word. For every purple purse passed through the end of October, The Allstate Foundation will donate $5 to YWCA. The’ll give up to $350,000 for programs aimed to help domestic violence survivors and stop the cycle of abuse. I already passed my purse and you can too, Visit Facebook or PurplePurse.com for more information.

You can also join the movement and share your voice at a Tweet party on October 9, Just be sure to follow the hashtag #PurplePurse 

If you are someone you know is in a domestic violence situation please call the National Domestic Violence Hotline at 1-800-799-SAFE (7233) or TTY 1-800-787-3224 for safety planning, assistance and resources in your area.

Here are websites you should keep tabs on: YWCA www.YWCA.org  National Network to End Domestic Violence, www.nnedv.org